Member Login
   
 mission statement      
 


CALIFORNIA RENTAL ASSOCIATION

The mission of the California Rental Association is to further the rental concept by representing its members, promoting use by consumers, and augmenting the industry image.

 

Objective: To provide products and services, to its members, that will encourage success in their business endeavors.


Objective: To collect and disseminate information pertinent to CRA, its members, manufactures and suppliers.


Objective: To monitor and influence governmental policies and laws affecting members and the rental industry.


Objective: To increase the public’s awareness of the rental industry.


Objective: To provide on-going, educational opportunities for members which enhance their proficiency.


Objective: To provide forums for personal interaction among members


Objective: To maintain relationships, with other industry-related organizations, to address common issues in an effective manner.


Objective: To support high standards of professional practices throughout the rental industry.